Lovesurf launches ‘Hope is my Superpower’ range


Lovesurf is an ethical clothing and accessories brand based in North Berwick, Scotland. Mary-Clare Dickie runs Lovesurf and is a close friend and neighbour of Reverse Rett Trustee, Catherine McKinney, whose daughter Eliza, has Rett Syndrome. They both have children of a similar age and Mary-Clare and her two children Ella and Lottie know Eliza and her siblings well.

Catherine has fundraised for Reverse Rett with ‘Hope for Eliza’ events since Eliza’s diagnosis five years ago, and she had the idea to produce a range of sweatshirts with a slogan that tied in with the family’s hope for a cure and Eliza’s strength. ‘Hope is my superpower’ seemed the perfect fit.

As well as her own range of organic sweatshirts, tees, hoodies, vests and tote bags, Mary-Clare has collaborated with Catherine to produce this range of fundraising sweatshirts and t-shirts for adults and children, with £5 from each item going to Reverse Rett.

Catherine said: ‘As soon as I mentioned the idea to Mary-Clare, she said she would love to help. She knows all too well how difficult and stressful life can be with Eliza’s disability, as we pop in and out of each other’s houses regularly, living only a few doors away. Our families know each other well and Mary-Clare’s two daughters are also extremely loving towards and inclusive of Eliza. I was thrilled that she wanted to be a part of this venture and after only one month, £380 has been raised, which is amazing.

Mary-Clare will be selling her ‘Hope is my superpower’ range at the Reverse Rett Run on 23rd June, entries for the 5K and 10K close on Friday 21st June. She will also have a beach hut shop over the summer months in North Berwick.

Adult sweatshirts are £40, kids’ sweatshirts are £25, and kids’ tees and pouches both £15. Come along to the run, pop into the beach hut or contact Mary-Clare through the Lovesurf Facebook page.

Kim wearing one of Lovesurf’s new creations